The Cleveland Gladiators are an arena football team in Cleveland Ohio, and I have the absolute pleasure of working with them on a Facebook PPC campaign to get 10,000 fans by the end of the season.
There are a lot of things that make working for the Gladiators fun. Of course the season ticket don’t hurt, and the fact that the sport is actually really exciting so I can honestly say I enjoy the games. Then the fact that so far they are having an excellent year makes it even more fun.
The next reason why I like this project so much is the people I work with are wonderful. They are a fun group who is optimistic and excited about what they do. They are very supportive of us and of each other. There is always a feeling of comradery and a true desire to do a good job on everyone’s part.
The last thing that makes the Gladiators a blast are the fans. Having a group of people who are that supportive of an organization is really amazing to work with. Because most of our campaign focuses on the Facebook Fan Page keeping up with the posts is imperative on our part. It is great to hear all the positive comments of how much the fans enjoy the games, but what I get an even greater kick out of is how the fans will defend the team as if the guys playing are their own flesh and blood! It really shows the power of Social Media.
Besides running the PPC campaign on Facebook the Gladiators have someone in charge of monitoring and engaging visitors on the Fan Page. This is a great place where they can get feedback and find out what people really want.
Give to receive is another thing the Cleveland Gladiators embrace. They ar currently running a Military Night to honor all the men and women who have dedicated themselves to protecting our freedom. Thank you to all our Armed Forces!
Thank you and have a terrific week,